Our CEO Michael Snyder attended an Alexis Wilkins concert in Wisconsin back in the earliest days of building RiserUnited. When her song Stand was played, followed by Country Back, it became crystal clear that in some way, shape, or form, Alexis Wilkins and RiserUnited needed to be… united!
Through her music, social media, podcasts and media appearances—it was easy for us to get to know her. For us, the goal then became introducing her to RiserUnited to incorporate her voice and input, well before our formal product launch.
Once we all met in person it was immediate, a partnership was born. When you know you know! Alexis heard our unwavering message of gratitude for this great nation, as well got a glimpse into our products and our Made In America mission, from that point forward, she has been in the thick of our journey to launch RiserUnited.
Alexis is wise well beyond her years, her impressive resume far transcends her amazing music. We are thrilled to have her on our team, and so proud to have her as a regular contributor to our Town Square. Look for Alexis to join us personally and musically with many events on the horizon.